Posts Tagged ‘SEO training’

People are creatures of habit, as I’m sure you’ve heard many a time. However it is an even truer statement that they are creatures of entertainment. People need to be entertained. People need to have things be exciting and capture their attention. How does all of this pertain to article marketing, website development and online business? Read on.

If you want people to go ahead and read what you are writing, then you need to capture their attention right away. The title is the first place, and quite possibly the only chance you will get, to accomplish this. This is where you want to choose your words wisely and utilize not only your keywords but words of action as well. Words that will make your reader want to continue.

With web pages you often get to have your title tag show up in the search engines results. Most of the major engines use the title tag, or part of it, in their results pages. Grab peoples attention here with a well written, keyword rich and entertaining tag and you will get that traffic. Use wording that spurs action to get them to click on your link. You can get them to your site even if you are #5 with this method.

The title of any article, page, report or story is just as important as is this title tag we speak of in regards to web pages. We need to captivate our audience right here and now so they will continue on to see what is going on. Give them a question they want to know the answer to and they will read on. This is especially true with articles and listings of titles. We have this one opportunity to entertain our reader.

Keywords alone are probably not going to grab your readers attention. You need to use some further wordage, and you need to sculpt it to be enticing. Some words will grab peoples attention faster than others. Expert writers say that you, results, health, guarantee, discover, love, proven, safety, save and new are all attention grabbing words. Accordingly, you, free, new and how are thought of as the most powerful of the group.

Robert (BK) Kelsey runs Ethical SEO Service where Training in SEO is offered both through an Ethical SEO Training Course and an Advanced SEO Training Course. Robert will also optimize your site for you with a typical monthly SEO Campaign.

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Sometimes it’s just the smallest of things that can make a Larger difference with SEO ranking results.

Here are three tiny things that will make a Extended difference if you employ them all the time.

1. If you are going fishing make sure there are fish and not too many fishing people.

2. Title is everything.

3. Being bold makes you stand out.

If you are going fishing make sure there are fish and not too many fishing people.

When it comes to a more abstract world like SEO occasionally we forget every-day sense. So let’s remember!

In the SEO world making sure there are fish is making sure that there is traffic for a keyword we are choosing to rank for. Use tools like Google Traffic Estimator (just Google it) if you are short on funds, and if you have a little bit of money, go get yourself a WordTracker subscription (they also have a free tool as well which is good). These (and many other traffic tools) will tell you that there are ‘fish’ for the keywords that you want to rank for.

The next part of the tip is not to fish were everyone else is fishing! This makes logical sense but often forget that it’s best to fish were there is little or no competition! So look for keywords that not may people have content written for but a lot of people are looking for.

Title is everything.

In the SEO universe the page title is the ‘secret weapon’ of the master ranker! Here is 1 thing to remember, make sure that the page title is as close as possible to being 100% the keyword you want to rank for as possible. The page title is like the title of a book. If you wanted to learn about the sex life of a worm then a book title of ‘Sex life of a worm’ will grab your attention and you will know you have the book you want. On the other hand a title of ‘Worms and interesting facts’ will not grab you in the same way. Make your title tags (where ever you can) 100% the keyword/key phrase you want to rank for.

Being bold makes you stand out.

This is a very good onsite optimization point if you want to optimize a page/blog entry for a limited keyword, make sure you embolden the keyword in the text 2 or 3 times. Do not overdo it of course!

Learn more about the available SEO Singapore and SEO trainings. Visit the Uber Article Directory to get a totally unique version of this article for reprint.

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